R&D is really not only relevant for big players
In a series of blog posts, Marco Coolen gives an insight into his work as a Dutch and European patent attorney at AOMB.
Published on February 23, 2025
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R&D is important for any company
Marco, a patent attorney at AOMB since 2013, shares his expertise on IO+ about patents—how they work, why they matter, and when they lose their value.
The R&D Top 30 released late last year shows that major Dutch companies are firmly committed to innovation. Names such as ASML and Philips lead the list, which is not surprising given their global impact. But what is striking is that there is also a startup in 30th place: Smart Photonics. This is a clear reminder that R&D is not only a game for the big players - smaller companies can also play a crucial role in strengthening the Netherlands as an innovation country.
R&D as an engine for growth
Research and development (R&D) is more than just a cost. It is an investment in the future that leads to a technological edge, economic growth, and competitive advantage. This applies not only to multinationals but also to startups, scale-ups, and SMEs. Smart choices and strategic collaborations make it possible to develop innovations that make a difference even with a limited budget.
That a startup makes it to the R&D top 30 highlights that smaller companies should not underestimate what they can contribute to the innovation climate. With focus and creativity, they can not only strengthen themselves but also add value to the broader ecosystem of companies and knowledge institutions.
The ecosystem as a force
Investment in R&D has a ripple effect. Every innovation that results from an R&D investment strengthens the entire ecosystem. Start-ups develop new technologies, SMEs implement them in their processes, and knowledge institutions gain new research opportunities. Together, they form an innovation network that makes the Netherlands an attractive location for talent, investments, and collaborations.
But although the Netherlands is achieving a lot with relatively limited resources, there is still work to be done. Our R&D spending is only 2.08% of GDP - below the EU average and far from the Lisbon target of 3%. This means we need to invest €9.8 billion more annually to meet this target.
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Marco Coolen, photo © Bart van Overbeeke
Getting more out of our efficiency
Despite this lag, the Netherlands is showing that you can still achieve a lot with relatively less money. The efficiency of our R&D investments is exceptionally high. This is a huge strength, but it also begs the question: what could we achieve if we did invest the full 3% of GDP in R&D?
With more resources, Dutch companies and knowledge institutions could further increase their impact. Think about accelerating breakthroughs in sustainable energy, biotechnology, or artificial intelligence. It would not only strengthen our competitive position but also contribute to solutions for global challenges.
What can you do as an entrepreneur?
Whether you run a startup or have an established SME, investing in R&D is a smart move. Think of it primarily as a way to make your company successful not only now but also in the (distant) future. Yes, that costs money. However, cooperation with knowledge institutions, using subsidies and targeted innovation can help you make big strides with limited resources. The great thing is: that collaboration works both ways. By being part of the broader innovation ecosystem, you not only contribute to your own growth, but also to that of the Dutch economy.
With more investment in R&D, the Netherlands can turn its efficiency into an even greater impact. The future of innovation starts with all of us.
The World of Patents
With the help of Dutch and European patent attorney Marco Coolen (AOMB) we get a better understanding of the world of patents. How do they work, why are they important, but also: when do they lose their usefulness?
View The World of Patents Series