{"id":483125,"date":"2024-07-14T11:20:00","date_gmt":"2024-07-14T09:20:00","guid":{"rendered":"https:\/\/innovationorigins.com\/?p=483125"},"modified":"2024-07-14T11:20:00","modified_gmt":"2024-07-14T09:20:00","slug":"brabant-wants-to-become-europes-plant-based-scale-up-plant","status":"publish","type":"post","link":"https:\/\/ioplus.nl\/archive\/en\/brabant-wants-to-become-europes-plant-based-scale-up-plant\/","title":{"rendered":"Brabant wants to become Europe&#8217;s &#8216;Plant-based Scale-up plant&#8217;"},"content":{"rendered":"\n<p>The future is plant-based, and the transition to sustainable food systems is an essential part of this. Brabant is joining forces to take a leading position in this transition in the coming years. The focus is on scaling up ingredients that make plant-based food tasty, nutritious, and affordable.<\/p>\n\n\n\n<p>The ambition of the Province of North Brabant, the Brabant Development Company (BOM), and REWIN West Brabant is to make Brabant <em>the scale-up hotspot of Europe<\/em>. &#8220;Brabant is ideally located between the food innovation hotspots of Ghent, Delft, and Wageningen and also has virtually the entire chain in place to efficiently produce plant-based food innovations,&#8221; say the originators of the plans. However, a missing link in the chain is locations where start-ups can scale up their ideas and thus bring them to market faster. Brabant is jumping into that gap and will commit to scaling up plant-based food start-ups.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Not on its own<\/h2>\n\n\n\n<p>&#8220;In Brabant, we are working on smart solutions to our societal challenges, such as the protein transition,&#8221; said provincial executive Martijn van Gruijthuijsen. &#8220;Under the motto &#8216;Brabant, the Scale-Up Plant of Europe,&#8217; in five years, we want to be known nationally and internationally as the scale-up hotspot for plant-based startups. I am confident of this, thanks to our unique combination of a robust agrifood sector and a strong high-tech manufacturing industry.&#8221;<\/p>\n\n\n\n<figure class=\"wp-block-image alignleft size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/archive.ioplus.nl\/wp-content\/uploads\/2024\/04\/Schermafbeelding-2024-04-29-142338.png\" alt=\"\" class=\"wp-image-475874\" width=\"202\" height=\"218\"\/><figcaption class=\"wp-element-caption\">Brigit van Dijk-van de Reijt <\/figcaption><\/figure>\n\n\n\n<p>&#8220;Developing a functional food ingredient is already challenging, but scaling it up to a commercial version requires a lot of knowledge, skill, and capital,&#8221; said Brigit van Dijk-van de Reijt, CEO of BOM. &#8220;Startups cannot do that entirely on their own. The scale-up plant provides the knowledge, facilities and network to cash in on the opportunities that plantbased offers for Brabant. In this way, we can offer plant-based food as a realistic alternative and smartly market our knowledge and innovations (internationally).&#8221;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Network<\/h2>\n\n\n\n<p>Brabant will facilitate a network of accessible pilot, demo, and full-scale facilities. In addition, long-term sector-specific support will be set up for start-ups in the scale-up phase. Existing companies can also join the initiative and, for example, use part of their capacity to collaborate with start-ups. The partners will also work on international positioning, acquisition, and collaborations with international startups. Where possible, BOM will invest in participating food startups.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The future is plant-based, and the transition to sustainable food systems is an essential part of this. Brabant is joining forces to take a leading position in this transition in the coming years. The focus is on scaling up ingredients that make plant-based food tasty, nutritious, and affordable. The ambition of the Province of North [&hellip;]<\/p>\n","protected":false},"author":2589,"featured_media":506431,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"advgb_blocks_editor_width":"","advgb_blocks_columns_visual_guide":"","footnotes":""},"categories":[3009,42],"tags":[5468,8867,47820],"location":[6763],"article_type":[36684],"serie":[],"archives":[],"internal_archives":[],"reboot-archive":[82815],"class_list":["post-483125","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-startup","category-sustainability-nl","tag-bom-en","tag-brabant-en","tag-plant-based","location-netherlands","article_type-news","reboot-archive-green"],"blocksy_meta":[],"acf":{"subtitle":"One gap is locations where startups can scale up their ideas. Brabant is jumping into that gap and will focus on scaling up plant-based food startups.","text_display_homepage":false},"author_meta":{"display_name":"Team IO","author_link":"https:\/\/ioplus.nl\/archive\/author\/erikdevries\/"},"featured_img":"https:\/\/ioplus.nl\/archive\/wp-content\/uploads\/2024\/05\/mariekaaas_plant-based_food_in_red_and_blue._In_the_style_of_sa_5f5a328f-3fdb-4e0d-942d-76615d1b7894.png","coauthors":[],"tax_additional":{"categories":{"linked":["<a href=\"https:\/\/ioplus.nl\/archive\/en\/category\/startup\/\" class=\"advgb-post-tax-term\">Start-ups<\/a>","<a href=\"https:\/\/ioplus.nl\/archive\/en\/category\/sustainability-nl\/\" class=\"advgb-post-tax-term\">Sustainability<\/a>"],"unlinked":["<span class=\"advgb-post-tax-term\">Start-ups<\/span>","<span class=\"advgb-post-tax-term\">Sustainability<\/span>"]},"tags":{"linked":["<a href=\"https:\/\/ioplus.nl\/archive\/en\/category\/sustainability-nl\/\" class=\"advgb-post-tax-term\">BOM<\/a>","<a href=\"https:\/\/ioplus.nl\/archive\/en\/category\/sustainability-nl\/\" class=\"advgb-post-tax-term\">Brabant<\/a>","<a href=\"https:\/\/ioplus.nl\/archive\/en\/category\/sustainability-nl\/\" class=\"advgb-post-tax-term\">plant-based<\/a>"],"unlinked":["<span class=\"advgb-post-tax-term\">BOM<\/span>","<span class=\"advgb-post-tax-term\">Brabant<\/span>","<span class=\"advgb-post-tax-term\">plant-based<\/span>"]}},"comment_count":"0","relative_dates":{"created":"Posted 2 years ago","modified":"Updated 2 years ago"},"absolute_dates":{"created":"Posted on July 14, 2024","modified":"Updated on July 14, 2024"},"absolute_dates_time":{"created":"Posted on July 14, 2024 11:20 am","modified":"Updated on July 14, 2024 11:20 am"},"featured_img_caption":"","series_order":"","_links":{"self":[{"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/posts\/483125","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/users\/2589"}],"replies":[{"embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/comments?post=483125"}],"version-history":[{"count":0,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/posts\/483125\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/media\/506431"}],"wp:attachment":[{"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/media?parent=483125"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/categories?post=483125"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/tags?post=483125"},{"taxonomy":"location","embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/location?post=483125"},{"taxonomy":"article_type","embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/article_type?post=483125"},{"taxonomy":"serie","embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/serie?post=483125"},{"taxonomy":"archives","embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/archives?post=483125"},{"taxonomy":"internal_archives","embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/internal_archives?post=483125"},{"taxonomy":"reboot-archive","embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/reboot-archive?post=483125"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}