{"id":32255,"date":"2015-10-22T06:00:18","date_gmt":"2015-10-22T04:00:18","guid":{"rendered":"https:\/\/e52.nl\/?p=32255"},"modified":"2015-10-22T06:00:18","modified_gmt":"2015-10-22T04:00:18","slug":"what-if-dutch-design-week-launches-a-new-app","status":"publish","type":"post","link":"https:\/\/ioplus.nl\/archive\/en\/what-if-dutch-design-week-launches-a-new-app\/","title":{"rendered":"What if&#8230; Dutch Design Week launches a new app?"},"content":{"rendered":"<p>Everybody will have noticed by now: Eindhoven has\u00a0once again become the home to the Dutch Design Week (DDW), this year based on the theme: \u2018What if\u2026\u2019. In addition to a new\u00a0website, DDW is also launching an app that visitors can use as a virtual guide. Thanks to Beacon technology, during the course of the event, it is possible to receive real time information\u00a0as notifications. These will for example tell visitors precisely where they are, as well as giving details of activities and possible routes to follow. The\u00a0demo video\u00a0(see below) provides a clear idea of the various functions of the app.<!--more--><\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/D8bxzoun7YA\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Users of the app can access information during the event. Using an advanced search function, items can be filtered according to search term, area, event, design discipline, theme, day and time. It is also possible to mark out routes and bookmark various locations, to help you easily find your way during the DDW.<\/p>\n<p>Visitors can also get\u00a0on the spot route guidance from the app. The \u2018<em>happening now<\/em>\u2019 button tells you what is due to happen over the next 2\u00a0 hours. By pressing the \u2018Around me\u2019 button, users can view the activities in a radius of 2 to 3 km from their current location.<\/p>\n<blockquote><p><em><strong>The \u2018What if generator\u2019<\/strong><\/em><\/p><\/blockquote>\n<p><a href=\"https:\/\/archive.ioplus.nl\/wp-content\/uploads\/2015\/10\/e52-generator.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-32312\" src=\"https:\/\/archive.ioplus.nl\/wp-content\/uploads\/2015\/10\/e52-generator-169x300.png\" alt=\"e52 generator\" width=\"169\" height=\"300\" \/><\/a>&#8216;What if&#8230;&#8217; is the question that gives birth to creativity and innovation. To respond to this year\u2019s theme, a \u2018<em>What if generator<\/em>\u2019 has been built into the app. This generator enables you\u00a0to develop your own questions, entirely in line with DDW 2015. The resultant posters can then be shared via a variety of social media channels.<\/p>\n<p>The app was developed on behalf of <a href=\"http:\/\/www.ddw.nl\/en\/\" target=\"_blank\">Dutch Design Week<\/a>. Technical realisation for the app was at\u00a0<a href=\"http:\/\/www.proxible.com\/\" target=\"_blank\">Proxible<\/a>. <a href=\"http:\/\/eindhoven365.nl\/\">Eindhoven365<\/a> developed the interactive design on the basis of the design and campaign concept from\u00a0<a href=\"http:\/\/www.fabrique.nl\/\">Fabrique<\/a> and the website interface developed by <a href=\"http:\/\/www.freshheads.com\/\">Freshheads<\/a>.<\/p>\n<p>The app is available in <a href=\"https:\/\/appsto.re\/nl\/QLae-.i\" target=\"_blank\">iTunes<\/a> and <a href=\"https:\/\/play.google.com\/store\/apps\/details?id=com.ddw\" target=\"_blank\">Play Store<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Everybody will have noticed by now: Eindhoven has\u00a0once again become the home to the Dutch Design Week (DDW), this year based on the theme: \u2018What if\u2026\u2019. In addition to a new\u00a0website, DDW is also launching an app that visitors can use as a virtual guide. Thanks to Beacon technology, during the course of the event, [&hellip;]<\/p>\n","protected":false},"author":1568,"featured_media":496363,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"advgb_blocks_editor_width":"","advgb_blocks_columns_visual_guide":"","footnotes":""},"categories":[42],"tags":[3845,3813,3516,3938,486,484],"location":[],"article_type":[],"serie":[],"archives":[],"internal_archives":[],"reboot-archive":[],"class_list":["post-32255","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sustainability-nl","tag-ddw-en","tag-ddw15-en","tag-eindhoven-en","tag-eindhoven365-en","tag-geen-categorie-en","tag-innovation"],"blocksy_meta":[],"acf":{"subtitle":"","text_display_homepage":false},"author_meta":{"display_name":"Bart Brouwers","author_link":"https:\/\/ioplus.nl\/archive\/author\/brewbart\/"},"featured_img":"https:\/\/ioplus.nl\/archive\/wp-content\/uploads\/2015\/10\/vrH9UPvy-Screenshot_2015-10-21-22-23-49-1.png","coauthors":[],"tax_additional":{"categories":{"linked":["<a href=\"https:\/\/ioplus.nl\/archive\/en\/category\/sustainability-nl\/\" class=\"advgb-post-tax-term\">Sustainability<\/a>"],"unlinked":["<span class=\"advgb-post-tax-term\">Sustainability<\/span>"]},"tags":{"linked":["<a href=\"https:\/\/ioplus.nl\/archive\/en\/category\/sustainability-nl\/\" class=\"advgb-post-tax-term\">DDW<\/a>","<a href=\"https:\/\/ioplus.nl\/archive\/en\/category\/sustainability-nl\/\" class=\"advgb-post-tax-term\">DDW15<\/a>","<a href=\"https:\/\/ioplus.nl\/archive\/en\/category\/sustainability-nl\/\" class=\"advgb-post-tax-term\">Eindhoven<\/a>","<a href=\"https:\/\/ioplus.nl\/archive\/en\/category\/sustainability-nl\/\" class=\"advgb-post-tax-term\">Eindhoven365<\/a>","<a href=\"https:\/\/ioplus.nl\/archive\/en\/category\/sustainability-nl\/\" class=\"advgb-post-tax-term\">Geen categorie<\/a>","<a href=\"https:\/\/ioplus.nl\/archive\/en\/category\/sustainability-nl\/\" class=\"advgb-post-tax-term\">innovation<\/a>"],"unlinked":["<span class=\"advgb-post-tax-term\">DDW<\/span>","<span class=\"advgb-post-tax-term\">DDW15<\/span>","<span class=\"advgb-post-tax-term\">Eindhoven<\/span>","<span class=\"advgb-post-tax-term\">Eindhoven365<\/span>","<span class=\"advgb-post-tax-term\">Geen categorie<\/span>","<span class=\"advgb-post-tax-term\">innovation<\/span>"]}},"comment_count":"0","relative_dates":{"created":"Posted 10 years ago","modified":"Updated 10 years ago"},"absolute_dates":{"created":"Posted on October 22, 2015","modified":"Updated on October 22, 2015"},"absolute_dates_time":{"created":"Posted on October 22, 2015 6:00 am","modified":"Updated on October 22, 2015 6:00 am"},"featured_img_caption":"","series_order":"","_links":{"self":[{"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/posts\/32255","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/users\/1568"}],"replies":[{"embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/comments?post=32255"}],"version-history":[{"count":0,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/posts\/32255\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/media\/496363"}],"wp:attachment":[{"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/media?parent=32255"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/categories?post=32255"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/tags?post=32255"},{"taxonomy":"location","embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/location?post=32255"},{"taxonomy":"article_type","embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/article_type?post=32255"},{"taxonomy":"serie","embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/serie?post=32255"},{"taxonomy":"archives","embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/archives?post=32255"},{"taxonomy":"internal_archives","embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/internal_archives?post=32255"},{"taxonomy":"reboot-archive","embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/reboot-archive?post=32255"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}