{"id":115497,"date":"2017-09-29T06:30:59","date_gmt":"2017-09-29T04:30:59","guid":{"rendered":"https:\/\/e52.nl\/?p=115497"},"modified":"2017-09-29T06:30:59","modified_gmt":"2017-09-29T04:30:59","slug":"quizzing-in-the-train","status":"publish","type":"post","link":"https:\/\/ioplus.nl\/archive\/en\/quizzing-in-the-train\/","title":{"rendered":"Quizzing in the Train"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/archive.ioplus.nl\/wp-content\/uploads\/2017\/09\/Waarmakers-Maarten-en-Simon-BW2-150x150.jpg\" width=\"150\" height=\"150\" class=\"aligncenter\"\/><\/p>\n<p>The NS and the Dutch Design Foundation have again organized the What if Lab: NS this year. Designers could participate to find solutions to improve the travel experience. The design studio Waarmakers is one of the winners and is now working on an app, together with the NS, with which you can play a quiz on the train on certain routes. Maarten Heijltjes talks about the app.<\/p>\n<p>A unique environment<br \/>\n\u201cThe public transport is becoming more and more crowded, you share a small space with a lot of people. Our idea was to see how we can use the diversity of all the people on the train as a positive thing. It is a complex environment you\u2019re in. You\u2019re in a compartment which is constantly moving. In addition, you have to take into account that there are many different people that want to spend their time there in different ways. You want to do something fun, but don\u2019t disturb the trip of others. That is the unique thing about being on a train, you\u2019re in a compartment that is only at the same place for one moment. You can also do a quiz at home, but a quiz related to a direction, speed, location and the fellow traveler, can only be played at that moment.\u201d<\/p>\n<p>&nbsp;<\/p>\n<blockquote><p>On the basis of all that we design is the question: \u2018What does it give you in a broader context?\u2019<cite>Maarten Heijltjes, Waarmakers<\/cite><\/p><\/blockquote>\n<p>The app<br \/>\n\u201cWe have made a game that consists of a number of challenges, especially for one route, with which you can play realtime with and against your fellow traveler. They aren\u2019t only knowledge questions, there are also different types of challenges that we want people to complete in a playful way on the track. An example of such a question is: \u2018In ten seconds, you\u2019re passing a church tower, is it on the left or on the right side \u00a0of the railway?\u2019 That makes sure you really have to look outside and start looking. That way we try to involve the environment in the type of questions we ask. On the basis of all we design is the question: \u2018What does it give you in a broader context?\u2019 In that case, the idea behind it is that you don\u2019t want someone to be completely absorbed in his phone, without him or her noticing that you\u2019re traveling through a fantastic landscape.\u201d<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/archive.ioplus.nl\/wp-content\/uploads\/2017\/09\/WM-Presentatie-NS-20170714-2-voor-export-lekker-4.001.jpeg\" width=\"1920\" height=\"1080\" class=\"aligncenter\" \/><\/p>\n<p>Dutch Design Week<br \/>\n\u201cWe want to play the game during the DDW and do the first test in the compartment. We will be on the train to explain some things and divide people into teams. The Dutch Design Week is a fun moment to try new things. Then we can really look at how people react to this. The intention is to take the first step towards a to be further developed app, not only to do something fun during the DDW.<br \/>\nThe first version of the app will be working on the track between Amsterdam-Amstel and Eindhoven. After that, we will expand it to several tracks. You get other questions between Den Bosch and Eindhoven than you do between Amsterdam and Rotterdam.\u201d<\/p>\n<p>What if Lab<br \/>\n\u201cWhat if Lab: NS is incredibly fun for us. The NS is such a big party, you can\u2019t just get in there as a design agency. You don\u2019t just go pitching for the NS. It\u2019s amazing to be able to show, as a design agency, how we look at certain things and to show creativity. It is a very interesting test balloon, for which the NS provides a unique platform, in range and diversity.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The NS and the Dutch Design Foundation have again organized the What if Lab: NS this year. Designers could participate to find solutions to improve the travel experience. The design studio Waarmakers is one of the winners and is now working on an app, together with the NS, with which you can play a quiz [&hellip;]<\/p>\n","protected":false},"author":1632,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"advgb_blocks_editor_width":"","advgb_blocks_columns_visual_guide":"","footnotes":""},"categories":[42],"tags":[490,20875,610,124,20869,10722],"location":[],"article_type":[],"serie":[],"archives":[],"internal_archives":[],"reboot-archive":[],"class_list":["post-115497","post","type-post","status-publish","format-standard","hentry","category-sustainability-nl","tag-design-en","tag-dutch-design-foudation","tag-dutch-design-week","tag-ns","tag-waarmakers","tag-what-if-lab"],"blocksy_meta":[],"acf":{"subtitle":"","text_display_homepage":false},"author_meta":{"display_name":"Frans van Beveren","author_link":"https:\/\/ioplus.nl\/archive\/author\/frans-van-beveren\/"},"featured_img":null,"coauthors":[],"tax_additional":{"categories":{"linked":["<a href=\"https:\/\/ioplus.nl\/archive\/en\/category\/sustainability-nl\/\" class=\"advgb-post-tax-term\">Sustainability<\/a>"],"unlinked":["<span class=\"advgb-post-tax-term\">Sustainability<\/span>"]},"tags":{"linked":["<a href=\"https:\/\/ioplus.nl\/archive\/en\/category\/sustainability-nl\/\" class=\"advgb-post-tax-term\">design<\/a>","<a href=\"https:\/\/ioplus.nl\/archive\/en\/category\/sustainability-nl\/\" class=\"advgb-post-tax-term\">Dutch Design Foudation<\/a>","<a href=\"https:\/\/ioplus.nl\/archive\/en\/category\/sustainability-nl\/\" class=\"advgb-post-tax-term\">Dutch Design week<\/a>","<a href=\"https:\/\/ioplus.nl\/archive\/en\/category\/sustainability-nl\/\" class=\"advgb-post-tax-term\">ns<\/a>","<a href=\"https:\/\/ioplus.nl\/archive\/en\/category\/sustainability-nl\/\" class=\"advgb-post-tax-term\">Waarmakers<\/a>","<a href=\"https:\/\/ioplus.nl\/archive\/en\/category\/sustainability-nl\/\" class=\"advgb-post-tax-term\">What if Lab<\/a>"],"unlinked":["<span class=\"advgb-post-tax-term\">design<\/span>","<span class=\"advgb-post-tax-term\">Dutch Design Foudation<\/span>","<span class=\"advgb-post-tax-term\">Dutch Design week<\/span>","<span class=\"advgb-post-tax-term\">ns<\/span>","<span class=\"advgb-post-tax-term\">Waarmakers<\/span>","<span class=\"advgb-post-tax-term\">What if Lab<\/span>"]}},"comment_count":"0","relative_dates":{"created":"Posted 9 years ago","modified":"Updated 9 years ago"},"absolute_dates":{"created":"Posted on September 29, 2017","modified":"Updated on September 29, 2017"},"absolute_dates_time":{"created":"Posted on September 29, 2017 6:30 am","modified":"Updated on September 29, 2017 6:30 am"},"featured_img_caption":"","series_order":"","_links":{"self":[{"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/posts\/115497","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/users\/1632"}],"replies":[{"embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/comments?post=115497"}],"version-history":[{"count":0,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/posts\/115497\/revisions"}],"wp:attachment":[{"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/media?parent=115497"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/categories?post=115497"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/tags?post=115497"},{"taxonomy":"location","embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/location?post=115497"},{"taxonomy":"article_type","embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/article_type?post=115497"},{"taxonomy":"serie","embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/serie?post=115497"},{"taxonomy":"archives","embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/archives?post=115497"},{"taxonomy":"internal_archives","embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/internal_archives?post=115497"},{"taxonomy":"reboot-archive","embeddable":true,"href":"https:\/\/ioplus.nl\/archive\/wp-json\/wp\/v2\/reboot-archive?post=115497"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}